Strategy, design and technology for companies that want to turn their digital presence into results.
66.
projects across creative direction, UI/UX and full stack development
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Coral Tintas1200 × 913Coral Tintas
FeaturedCreative direction and UI/UX for all campaign media
Retail & E-commerce · 2026
See projectCoral Tintas1200 × 913Project
Coral Tintas
Creative direction and UI/UX for all campaign media
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Retail & E-commerce · 2026
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One real project, from diagnosis to live: Manada Animal.
I understand the business, the problem and the opportunities.
→journey map
InsightA pet with a skin problem finds the solution before finding a SKU.
I set priorities, direction and the solution.
→brief + priorities
Direction
Catalog restructured around each pet's needs, a new high-energy visual identity and activation campaigns integrated with the store.
Priorities
I turn strategy into clear, intuitive experiences.
→Figma
Manada Animal1200 × 913FelipeI build fast, responsive and functional experiences.
→React / PHP
// catalog by pet need const categorias = ["Cachorros", "Gatos", "Pássaros", "Equinos", "Casa e jardim"]; export default function Loja() { return ( <Vitrine plataforma="Nuvemshop"> <Menu categorias={categorias} /> <Assinatura descontoFixo="10%" /> </Vitrine> ); }
I analyze, learn and keep improving.
→metrics + adjustments
Home · Nuvemshop store1440 × 1000FelipeIn practice: Manada Animal · 150+ products reorganized · 3 activation campaigns
See the projectI bring together strategy, design and technology to solve real problems and create digital experiences that help businesses grow.
Felipe SantosI'm a UX/UI designer and full stack developer based in Belo Horizonte, Brazil. I design the experience and also ship it: from research and Figma prototypes to a working website, WordPress theme or system, for brands such as Aperam, MRV, Samarco, Fluency Academy and the Minas Gerais State Government.
Real recommendations, written on LinkedIn by people who shared teams and projects with me.
A far-reaching vision and great leadership
“Throughout the time I worked with Felipe, he always showed complete professionalism and competence. As a technology professional, producer and entrepreneur, he has a far-reaching vision and great leadership, always seeking to improve in everything he does, which makes his work extremely effective and worth highlighting.”
Paulo Rodrigues
Frontend Developer at Mindera
Partner from another company
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